Seeing your home listing expire can be frustrating. But don’t worry—this doesn’t mean your home won’t sell. It simply means it’s time to step back, make adjustments, and relaunch with a stronger plan. Here’s what you can do next:
1. Revisit the Price
Pricing is one of the most common reasons a home doesn’t sell. Ask your agent to provide an updated market analysis and compare your home with similar properties. A competitive price attracts buyers and creates momentum.
2. Review the Marketing Strategy
Did enough buyers see your home? Ask about upgrading the listing photos, adding a video or virtual tour, and using social media and online ads to reach more people. The more exposure, the better.
3. Refresh the Presentation
Sometimes small changes make a big difference. Consider decluttering, repainting, or rearranging furniture. Even simple staging updates can help buyers see your home’s full potential.
4. Consider Timing and Market Conditions
The housing market changes month to month. If you listed during a slow season or when interest rates were climbing, relisting at the right time could bring better results.
5. Have an Honest Conversation With Your Agent
Sit down with your realtor to discuss what worked, what didn’t, and what needs to change moving forward. The right partnership and clear communication are key to getting your home sold.
An expired listing is not the end—it’s a second chance. With the right price, presentation, and marketing strategy, your home can sell. Take this as an opportunity to adjust and relaunch with confidence.
If you’re considering a move or investment and require a trusted Real Estate Broker, we’re here to assist you. Contact us via email at TEAM@McDanielCallahan.com, complete the form below, or give us a call at 925-838-4300. We are ready to provide expert guidance and support for all your real estate needs. Terry McDaniel DRE License #00941526
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